Creative Cover Designs for Your Book

From time to time in this space, Balboa Press publishes articles written in which we hope to provide tips on writing, editing and publishing. Here is a conversation with book designer Adam Hall on how to make your book cover attract readers. Download our free publishing guide to receive more information on self-publishing your book with Balboa Press.  

Your book cover is one of the most important aspects of marketing your book. However much time you spend on getting people to your book sales page, they won’t download a sample or buy the book if the cover isn’t enticing enough. With the Balboa Press cover design service, our experienced design team will create a cover that perfectly fits your book.

Keith Ogorek, senior vice president of marketing for Author Solutions – which operates Balboa Press for Hay House, had the opportunity to interview Adam Hall, who shares some important tips for designing a book cover to capture the attention of readers.

Ogorek asks Hall the what the keys are to making a book cover design work really well, what design mistakes he sees most often on book covers and tips for first time authors.

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Balboa Press authors who’d like to share a 350-600 word experience related to the self-publishing of their books, are invited to do so by sending a message through our Facebook page at, by tweeting us @BalboaPress, or by emailing blog@ We may not be able to use every story, but we will read and consider them. Balboa Press reserves the right to edit stories for content, grammar and punctuation accuracy; as well as for space.

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